Academic Catalogs

International Business, Certificate of Achievement

Banner Code: 1_CN_IBUS

Control Number: 22375

Financial Aid Eligible

The Marketing certificate programs are designed to train those individuals whose career paths involve the creative techniques of both oral and written sales presentations, advertising, and marketing. Courses emphasize the tools used by marketers, the environmental forces affecting the marketing process, sales communication skills, the major components of modern advertising and promotion, marketing research, and advertising planning and strategy. All courses must be completed with a grade of “C” or better.

Program Outcomes

  1. Function effectively in an entrepreneurial, managerial, or entry-level international business position using the skills, tools and principles they have acquired.
  2. Effectively apply the international business principles they have learned to effectively facilitate international business transactions in a variety of settings.

Review Graduation Requirements.

Course Title Units
Required Courses
BUS A100/A100HIntroduction to Business3
BUS A118/A118HIntroduction to International Business3
BUS/MGMT A239Professional Communication3
MKTG A100Introduction to Marketing3
MKTG A110Professional Selling3
MKTG A130Principles of Advertising3
MKTG A150/A150HInternational Marketing3
Total Units21

Program Sequence

These sequences at Orange Coast College are curriculum maps for students to finish all requirements for the certificate. There may be advisories, prerequisites, or time requirements that students need to consider before following these maps. Students are advised to meet with an Orange Coast College Counselor for alternate sequencing.

Plan of Study Grid
Year 1
Semester 1Units
MKTG A100 Introduction to Marketing 3
MKTG A110 Professional Selling 3
BUS A100
Introduction to Business
or Introduction to Business Honors
Semester 2
BUS A118
Introduction to International Business
or Introduction to International Business Honors
MKTG A130 Principles of Advertising 3
BUS A239
Professional Communication
or Professional Communication
International Marketing
or International Marketing Honors
 Total Units21