Marketing, Certificate of Achievement
Banner Code: 3_CN_MKT
Control Number: 23048
Financial Aid Eligible
The Marketing Certificate is a stackable certificate towards the completion of a Marketing Associate of Science degree. For those upskilling, the certificate can prepare the student for new responsibilities in Marketing. Courses emphasize the tools used by marketers, the environmental forces affecting the marketing process, sales communication skills, the major components of modern advertising and promotion, marketing research, and advertising planning and strategy.
Program Level Student Learning Outcomes
Upon completion of this program, students will be able to:
- Develop and exhibit high standards of professional practice, demonstrating awareness of ethical and social responsibilities in today’s multicultural, team-oriented, rapidly-changing global environment.
- Analyze and recommend effective business decisions/solutions using a systematic, evaluative, and data-driven approach.
- Effectively communicate solutions to business problems using appropriate business terms and strategies.
Review Graduation Requirements.
Course | Title | Units |
---|---|---|
Required Core | ||
Complete the following: | ||
BUS C100 | Introduction to Business | 3 |
BUS C110 | Business Law/Legal Environment of Business | 3 |
BUS C150 | Introduction to Marketing | 3 |
MGMT C100 | Principles of Management | 3 |
Electives | ||
Complete 6-10 units of the following: | 6-10 | |
Introduction to Project Management | ||
Introduction to International Business | ||
Personal Finance | ||
Business Communication | ||
Introduction to Entrepreneurship | ||
Work Experience Education | ||
or BUS C282 | Work Experience Education | |
or BUS C283 | Work Experience Education | |
or BUS C284 | Work Experience Education | |
Information Systems, Programming, and Database Management | ||
Introduction to Mass Communications | ||
Supply Chain Management Fundamentals | ||
Total Units | 18-22 |