Academic Catalogs

HTT A265: Principles of Event and Meeting Management

Course Outline of Record
Item Value
Curriculum Committee Approval Date 03/13/2019
Top Code 130700 - Hospitality
Units 1.5 Total Units 
Hours 27 Total Hours (Lecture Hours 27)
Total Outside of Class Hours 0
Course Credit Status Credit: Degree Applicable (D)
Material Fee No
Basic Skills Not Basic Skills (N)
Repeatable No
Grading Policy Standard Letter (S), 
  • Pass/No Pass (B)

Course Description

This course addresses successful business practices in event and meeting management. It provides knowledge essential effectiveness and profitability as an event or meeting manager. It is strongly recommended that all students enroll in this course first as it provides a foundation for future coursework. Transfer Credit: CSU.

Course Level Student Learning Outcome(s)

  1. Produce a final project consisting of all ten (10) components needed to outline a meeting or event.

Course Objectives

  • 1. Conduct comprehensive needs assessments and feasibility studies.
  • 2. Structure and manage an event planning schedule to improve profitability.
  • 3. Identify and prioritize event goals and objectives.
  • 4. Implement effective record keeping systems that meet local, state, and federal requirements.
  • 5. Develop and conduct staff and volunteer training, performance reviews, and evaluations.
  • 6. Supervise communication among committees, vendors, and clients.
  • 7. Identify and comply with local, state, and federal laws and regulations.
  • 8. Comprehend, review, and execute leases, contracts, and other event arrangements.
  • 9. Oversee financial matters, including budgets, cash flow, receivables, payables, payroll, income expenses
  • 10. Identify potential challenges to an event/meeting and develop appropriate solutions by effective planning.

Lecture Content

Event/meeting schedule Structure Manage Profitability Staffing Organizational charts Duties/responsibilities Training  Performance reviews Goals/objectives Identify  Prioritize Implementation   Record keeping requirements State  Local  Federal  Communication Committees  Vendors  Clients  Event agreements Comprehend Review Execute  Laws/regulations Identify  Comply  Financial matters Budgets  Cash-flow Payables Payroll Evaluations Event/meeting  mid/post Proposals/agreements Create Present

Method(s) of Instruction

  • Lecture (02)
  • DE Online Lecture (02X)

Instructional Techniques

Lecture, handouts, group participation, video demonstration and discussion, student research and projects, industry involvement, computers, and simulations.

Reading Assignments

As directed from assigned text

Writing Assignments

All quizzes and examinations will be at least 75% comprehensive responses. Problem solving exercises will include written comprehensive responses.

Out-of-class Assignments

All quizzes and examinations will be at least 75% comprehensive responses. Problem solving exercises will include written comprehensive responses. Cognitive responses to classroom lecture/demonstration/online discussion will be required. Proficiency demonstrations of applied skills demonstrating evaluation and critique techniques.

Demonstration of Critical Thinking

The student must participate in class discussions, distance-learning students will participate in online class discussions; complete weekly projects, distance learning students will complete and return the weekly projects online; produce a final project, distance learning students will complete and return the final project online in addition to a hard copy.  Students will receive a grade and credit for completing the course requirements.  Students who do not fulfill these requirements will receive no credit unless they complete the course successfully.

Required Writing, Problem Solving, Skills Demonstration

1.   All quizzes and examinations will be at least 75% comprehensive responses. 2.   Problem solving exercises will include written comprehensive responses. 3.   Cognitive responses to classroom lecture/demonstration/online discussion will be required. 4.   Proficiency demonstrations of applied skills demonstrating evaluation and critique techniques.

Textbooks Resources

1. Required Goldblatt, Joe. Special Events, The Roots and Wings of Celebration, ed. Philadelphia: Wiley, 2008